Ready to sell your property? Here are some tips for selling your house fast, and for the best possible price:
1. Understanding Your Buyers
As we all know, there is no “one size fits all” with property – a growing family will have different needs and wants to a young professional couple or empty nesters. Understanding who your market is then helps to determine how best to prepare and market your property for sale. At Prime Property, we can give you an insight into likely buyers, based on our experience of the local market.
2. It’s All In The Presentation
Buyers prefer to look at a blank canvas which is fresh and clean. To appeal to the largest audience, consider cleaning, decluttering and painting. Neutral colours are very popular, and repair nail holes and chips before painting. Pack away the “clutter” so that open spaces are more obvious. Tidy the gardens – that’s the drive-by first impression. If you don’t have the time, Prime Property can recommend handymen, cleaners and gardeners to get your property looking tip-top.
Keep in mind an empty property doesn’t always present well. It can be difficult for buyers to determine the size of room if there is no furniture present to give perspective. At Prime Property, we have various options available for either enhancing a photo of a room with digital images, or engaging a professional stylist to add a few keys pieces to the house improve the presentation.
3. Identify the Best Method of Sale
The most common methods of property sale are either Private Treaty or Auction. Selling via Private Treaty allows you to set the price you would like to sell your property, and your Prime Property agent will market your property with this price and receive offers on your behalf. We will negotiatie with individual buyers to achieve a sale as close to this price as possible. Selling via Auction is an alternative marketing approach whereby buyers are attracted on the merits of your property, rather than the price attached to it. Competition is encouraged in order to achieve the maximum possible price without the restraint of a price ceiling.
There are advantages to both methods of sale, and we can fully explain them to you so that you are fully informed and comfortable with the best method to achieve the best outcome for you.
4. Your Marketing Campaign is an Investment – Not an Expense
Your property is one of the largest, if not the largest asset, you own. To maximise the best price, a good marketing campaign is essential. Your campaign needs to show your property in the best possible light, and to expose it to the maximum number of buyers. At Prime Property we can tailor a marketing campaign that suits your property and your budget.
To book a Market Appraisal for your property, or to discuss marketing options which suit you and your budget, click here.